Monday, May 24, 2010

A sharp logo is key to creating your brand.

And it’s also my favorite part of the design process, because it sets the tone for everything else we do. Whether you’re launching a new business or hiring us to help with a makeover, the logo comes first before any other project. And a few days ago a new client was referred to me by Letishia Jones of Milestone Event Design — a husband and wife team of wedding photographers in search of the right look for their new business. After they explained their aesthetic and audience, I sent the following logo designs for their review:
They chose the third logo ... the one with “Ana Rita” in black script and the lipstick pink butterfly ornament. It was a great choice, even though I think any of these designs would have worked beautifully for their business! Other upcoming projects for Ana Rita Photography include letterhead design, business cards, postcards, an electronic PDF brochure and custom HTML emails through Constant Contact.

I invite you to check out Ovation Creative’s website and explore all the different ways we can enhance your brand and help you grow your business ... even on the tightest budget! Feel free to send an email or give me call at 800-961-2387 if you’d like to brainstorm or just need answers to a few questions. I’m always here to help.

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